
Rui Pereira brings more than 45 years of global executive leadership to Terra Global Developments, with deep expertise in emerging markets across Africa, the Middle East, and Asia. With 36 years of board-level experience, he has led successful turnarounds and large-scale operations in sectors including ICT, telecommunications, petrochemicals, pharmaceuticals, and gaming — often in complex and rapidly evolving environments. Rui previously served as Executive Director of a $5.4 billion multinational pharmaceutical company, where he oversaw strategic rollouts, funding integration, and sustainable expansion across multiple regions.
Now based in Johannesburg, he leads an international consultancy focused on aligning local market insight with global growth strategies. Known for his ability to navigate challenging conditions and deliver measurable results, Rui brings invaluable strategic, financial, and geopolitical perspective to Terra Global Developments’ mission and international partnerships.